This week

New idea

Product + format + person + the problem the book solves for them. Every idea needs a reference video.

Which set is this for?

1 · Product
2 · Format
3 · Person
4 · Hook · the problem, in their words
5 · Reference video Required

A link the team can watch.

Add a reference video link — the team needs to see one
6 · What the video says next (optional) · helps the team bridge the hook to the message
Visual reference (optional) · a second link — the look, the style, the shot to copy
About the visual (optional)

Top ads by ad set

Hits · what has worked

Real ads that reached $500 in a week. Remake one, or bring something new.

Winners and losers

Alex's ideas that the team filmed this month: which became hits, which are still climbing, and which took no spend.

Angles × Treatments the Surround Sound grid

Your ideas 0

Newest first. Tap a hook to open it.

Approve or reject each idea. Tap a hook to open the script.

Every idea and where it is now.

Suggestions for this app

Anything that's confusing, missing or wrong. It goes straight to Brian and gets built or answered — usually the same day.

What would make this app better?

Ideas with a script, ready to film.

Are we making more hits, not just more videos? A hit = $500+ of Meta spend in a week.

Hits by board day

Videos that cleared $500 in the week ending each board day.

Reach a tier with lifetime points, pick one prize in it.

100 pts = $1. Spend them in the prize shop.

The week

Prize tiers

Lifetime points. Reach a tier, pick one prize.